Create the Essence of Your Company in One Memorable Mark.
- Differentiate yourself from the competition.
- Illustrate your brand values.
- Create a memorable representation.
Logo Design is Too Important to be left to Amateurs
Your logo is a representation of your company. The first thing that potential customers may notice about your company is your logo. You need it to be memorable and stand out from your competition. You need a professional graphic design studio. Your logo gives you a professional look and when properly designed, your logo conveys that you are credible, trustworthy, and professional. What else does a logo do?
- Visually identifies your company
- Reinforces your brand image
- Illustrates your company values
Featured Website Logo Projects
View some of the latest and greatest website design and development projects or read an introduction to graphic design. Select a project to learn more about how we help large and small business alike improve their online presence, marketing, and functionality.
What Does a Logo Do?
Imagery can help to set a certain tone. Does your company logo design contain sharp angles or smooth curves? Is the icon something literal that clearly conveys your corporate focus or is it more figurative? What kind of emotional attachments are subconsciously communicated through your use of color? Your brand design is part of our firm’s graphic design services.
Where Should You Use Your Logo?
- Website Design
- Advertising
- Corporate Identity
- Sales Collateral
Leave Logo Design to the Professionals
Everyone has a relative or friend who likes to draw, but an interest in drawing is not the same as a professional graphic designer. Your neighbor’s son will most likely lack the experience needed to understand the subtleties of a well-designed logo. Nobody wants to have a logo that has little or no meaning, because how do you explain to your customers that your logo has no meaning?
Logo and Corporate Identity Options
Corporate Identity
Often a company only has a short period of time to make an impression on a customer, this makes corporate identity vital. A distinct logo extended across your corporate identity materials will develop the branded image of your company. Branding is key to increasing your image and forming the public’s feeling towards your company. A distinguished corporate identity design will set you apart from the competition and make your company unforgettable.
Using a combination of Atomic Design’s resources we will analyze a look that strategically identifies your company, creating a highly recognizable design and apply that look to Business Cards, Letterhead, Envelopes, etc. Developing a unique corporate identity design will convey your company message without you having to say a word. Don’t forget to apply your log to any Magazine design and catalogue design you need.
Logo Development
We will design a new logo for you that reflects the quality of the services and the professionalism of your company or organization
- Initially, we will supply several logo concepts in black and white or color for client approval.
- Client chooses their favorite logo concept and we make revisions, if necessary.
- We will then create several color schemes (color combinations) of the logo for approval. Client chooses one color scheme and makes any necessary final revisions.
- We will create a final layout of the logo for approval.
- Once you approve your new logo, final files are prepared and delivered on a CD, in addition to incorporating it into corporate identity, marketing communications and website.
Logo Design
Atomic Design understands that your logo is a representative of your company, formulating opinions and attitudes in the eyes of your customers. A professional logo design is an important factor in developing this image.
We look at the values and focus of your company to design an extension of your brand identity. We specialize in everything from high-end corporate logo design to new logos for small businesses.
Logo Design Checklist
Atomic Design understands that your logo is a representative of your company, formulating opinions and attitudes in the eyes of your customers. A professional logo design is an important factor in developing this image.
We look at the values and focus of your company to design an extension of your brand identity. We specialize in everything from high-end corporate logo design to new logos for small businesses.
Company & Project Info
- What type of business or organization are you?______________________________________________________________________________
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______________________________________________________________________________ - What type of services and/or products do you sell?
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______________________________________________________________________________3. What type of logo project will this be?
____ You would like a NEW logo (add Branding Consultant services)
____ You would like a custom Icon or Illustration in your logo.
____ You need your current logo redesigned (add Branding Consultant services)
• List what VISUAL elements in the current logo should be kept:4. General overview and background information
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______________________________________________________________________________5. Competitor’s Logos
Show 3 main competitor’s logo examples (you may use printed samples or give their websites to demonstrate), and your likes/dislikes about the logo:#1 _______________________________________URL:_______________________________
(likes/dislikes)__________________________________________________________________#2________________________________________URL:_______________________________
(likes/dislikes)__________________________________________________________________#3________________________________________URL:_______________________________
(likes/dislikes)__________________________________________________________________5. Target Audience
Sex: (% Males) ___________ (% Females) ________
Age Ranges: ______________ Audience type(s)? ______________________________
Additional information: ____________________________________________________________
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______________________________________________________________________________6. Company Personality (Check all descriptions that apply)
____ Cutting Edge ____ Corporate ____ Refined
____ High Tech ____ Traditional ____ Elegant
____ Trendy ____ Sophisticated ____ Flowing
____ Spontaneous ____ Relaxed/Casual ____ Bold
____ Fun ____ Friendly ____ Graphic7. Design Criteria
Logo Colors:
For NEW logos:
____ Client preference color options (list PMS colors)
____ Designers choiceFor REDESIGNED logos:
____ Use colors in existing logo (list PMS colors)
____ Designers choice8. Content
Will there be a tagline?
____ Tagline provided?
____ Tagline to be developed with the logo?List exact words and/or letters that will be used in the logo design.
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Feel free to contact our Atlanta or Nashville graphic design agency and logo design, or if you live up North, visit our Rochester graphic and logo design.
