citEcar Electric Vehicles is Florida’s premier dealer in street legal golf carts, electric shuttles, and custom made electric vehicles.

citEcar needed a website that acted as a brochure to show off over 40 of their standard model vehicles and an ecommerce site that directly sold parts and accessories to citEcar owners.


Increase in organic search traffic

Conversion focused site strategy

SEO & site design

Highly targeted organic search campaign

"I have been very happy with Atomic Design’s work. Not only did they rebrand our online image, but they have been maintaining it throughout monthly SEO campaigns.."
Justin Jackrel,
President - citEcars Electric Vehicles


Our team met with Justin Jackrel and created a plan to optimize content on his website in order to increase his organic traffic numbers.

Our goals included:

  1. Increase organic traffic visitors
  2. Increase time spent on site
  3. Increase site conversions

Before & after

Road Rat Motors came to us with the request to create a new website for their citEcar product line. After the site was launched we soon realized the site lacked organic search traffic, which accounted for less than 0.5% of total site traffic. Furthermore, the organic search traffic coming to the site was not engaged and spent less time on the site than other traffic sources.

After extensive keyword research we implemented our SEO campaign with a focus on increasing organic traffic and user engagement with the site. We began to see significant results in a matter of months.

Conversion Focused Site Design

The client was experiencing a high visitor volume, but wasn’t seeing the conversions they needed to. We created a digital marketing plan, which included organic SEO, and pay-per-click campaigns to increase targeted traffic.

"The one thing I really appreciate with the staff at Atomic is they understand that improvement is never finished. We are always looking for ways to improve our products, our web presence, and our organic rankings, and the team at Atomic understands that. They did a fantastic job designing our website and have made major strides in improving our organic ranking!!"

Justin J.

Our results

"It's very exciting seeing our hard work reflected in our analytics software. I've enjoyed our partnership with Justin Jackrel and creating his thriving organic search presence."

Becky O. -
Internet Marketing Specialist - Atomic Design

Launch Website
Increase in organic search traffic
Increase in overall referral traffic
Increase in new visits
Increase in mobile visits
Increase in page views
Increase in search engine query impressions