Logo Design is Too Important to be left to Amateurs
Your logo is a representation of your company. The first thing that potential customers may notice about your company is your logo. You need it to be memorable and stand out from your competition. Your logo gives you a professional look and when properly designed, your logo conveys that you are credible, trustworthy, and professional. What else does a logo do?
- * Visually identifies your company
- * Reinforces your brand image
- * Illustrates your company values
Featured Website Logo Projects
View some of the latest and greatest website design and development projects. Select a project to learn more about how we help large and small business alike improve their online presence, marketing, and functionality.
Keller International
Kellogg Company
Sleep Insights
What Does a Logo Do?
Imagery can help to set a certain tone. Does your company logo design contain sharp angles or smooth curves? Is the icon something literal that clearly conveys your corporate focus or is it more figurative? What kind of emotional attachments are subconsciously communicated through your use of color? Where Should You Use Your Logo?
- * Website Design
- * Advertising
- * Corporate Identity
- * Sales Collateral
Leave Logo Design to the Professionals
Everyone has a relative or friend who likes to draw, but an interest in drawing is not the same as a professional graphic designer. Your neighbor's son will most likely lack the experience needed to understand the subtleties of a well-designed logo. Nobody wants to have a logo that has little or no meaning, because how do you explain to your customers that your logo has no meaning?
Corporate Branding - Defining your Corporate Identity
A consistent look reflects better on your company. Let our design team layout your corporate identity materials and branding materials to give your image a polished feel. Sure, anyone can layout a business card, but our attention to grid lines and details is what sets our corporate identity pieces apart from the rest.
What are some common components of a Corporate Identity?
- Business Cards
- Letterhead
- Envelopes
Who Doesn't Need Corporate Identity?
We can't think of a single business model that doesn't require a corporate identity design. Anybody who has customers or potential customers has a need for communications materials. Defining your brand through your corporate identity materials is essential to your company image.
Corporate Identity Can Be Used For:
- Relationship Management
- Contacting Potential Clients
- Providing Contact Information
Simple But Effective
It's amazing how memorable a good business card or mailer can be. We have had people contact us sometimes years after first introductions just because they held on to our business card until they had a need for our services. With the amount of cards a business person can collect, it is important that your card be unique and identifiable even in a stack of dozens.
A consistent brand image is important. Contact Atomic Design for your Corporate Identity Design.
Additional Resources
Logo Design and Corporate Identity Process
The Graphic Design Process.
Logo Design Checklist
Ready to start your logo design project, start with this checklist.